Sri & Company is an entertainment production company based in New York City. We are passionate about telling stories that center South Asian characters and artists, with a particular focus on women and the LGBTQ community. Our point-of-view is distinctly American and contemporary, while our influences are rooted in the ancient and rich cultures of South Asia.

Sri Rao

Sri Rao is a filmmaker, author, and speaker. He stands uniquely positioned at the intersection of Hollywood & Bollywood as one of the few Americans to be producing content simultaneously for the world’s two largest entertainment industries. He is an established television screenwriter, currently in a first-look deal with Netflix where his company is developing a slate of shows across genres. His upcoming projects include Finding Anamika starring iconic Bollywood actress Madhuri Dixit in her first-ever series role, and The Henna Artist starring Freida Pinto, based on the New York Times bestselling novel.

Earlier in his career, Sri sold close to a dozen pilots to networks including ABC, NBC, Fox, The CW, HBO Max, Bravo, BBC America, and Nickelodeon. Credits include: “Red White & Bollywood” (with Priyanka Chopra); “Courtesan” (with director Shekhar Kapur); “S.O.B.” (with Kelly Ripa); “Alpha/Omega” (with Anthony Edwards); and “I Am Not Myself These Days” (with Darren Star).

In Sri’s book, Bollywood Kitchen (Houghton Mifflin Harcourt), he introduces readers to the best contemporary Bollywood musicals and pairs a menu of home-cooked recipes with each film. Bollywood Kitchen has been adapted into a theatrical play, produced by The Geffen Playhouse and starring Sri, with its world premiere in January, 2021.

On the film side, Sri wrote Baar Baar Dekho, featuring the #1 hit song “Kala Chashma” (with over one billion views on YouTube). He also produced the films New York and Badmaash Company for India’s leading movie studio, Yash Raj Films.

Born and raised in Pennsylvania to parents who immigrated from India, Sri has spent his life bridging cultures. He is passionate about using his unique point-of-view as a cultural ambassador to blend the ancient with the modern. He has spoken at the Obama White House as a thought leader on Indian-American culture.

Sri is an honors graduate of The Wharton School. For speaking and appearance inquiries, please contact CAA.

Mirsada Abdool Raman

Mirsada Abdool Raman is the Head of Development at Sri & Company. She is charged with identifying new and established South Asian talent – screenwriters, directors, actors, authors, comics, and other artists – and developing projects around them. Mirsada comes to Sri & Company from Netflix where she started in Bela Bajaria’s team, developing such hit series as YouInsatiableLocke & Key, and Ginny & Georgia. She was then tapped to relocate to Mumbai for two years to help shape Netflix’s content strategy in India and set up shows ripe for premium serialized storytelling – one of which was Sri & Company’s Finding Anamika.

Mirsada started her career at CAA, assisting in the International Scripted Television Department. Her enthusiasm for global storytelling stems from her childhood traveling the world with her parents who work for UNICEF. Watching them make a difference in people’s lives inspired her to uplift unheard voices and give a platform to diverse stories.

A proud New Yorker, Mirsada is a graduate of NYU’s Tisch School of the Arts where she majored in Film, Television & New Media with a focus on Producing.